This incredible new Zenbook is a warning that Microsoft needs to stop obsessing over Copilot+ PCs for Surface: “I would probably leave with more questions than answers.”
ASUS has launched the Zenbook A16, a new Windows laptop powered by the Snapdragon X2 Elite Extreme processor. The device positions itself as a strong competitor to the MacBook Air, with reviewers praising it as a top-tier Windows 11 recommendation for mainstream users. The article’s headline critiques Microsoft’s recent strategy of heavily promoting Copilot+ AI features as a primary selling point for Windows laptops and Surface devices. The author argues that the Zenbook A16’s success stems from solid hardware fundamentals and design—not AI branding—suggesting that manufacturers should focus on delivering well-rounded products rather than relying on AI features as their main differentiator. The review implies that consumers respond better to traditional laptop virtues like performance, build quality, and value than to AI gimmicks, a cautionary message for Microsoft’s Copilot+ PC strategy.