Wolverine Dev Scares Fans With GTA 6-Inspired Delay Fakeout Before State Of Play
Marvel’s Wolverine will be featured at PlayStation’s June 2 State of Play presentation, but Insomniac Games generated viral buzz by temporarily alarming fans with a cheeky announcement beforehand.
The developer posted a statement styled after Rockstar Games’ GTA 6 delay announcements, which have become widely memed for beginning with “Hi everyone.” Insomniac’s playful version opened with “Hey everyone,” closely mirroring the pattern enough to trigger genuine concern among fans that Wolverine was being delayed.
The social media responses were immediate, with numerous users confirming in replies that they had initially believed the announcement was real. Insomniac engaged with concerned fans, clarifying the post was simply a joke timed before their official State of Play appearance.
The incident exemplifies how Rockstar’s multiple GTA 6 delays have created instantly recognizable announcement patterns in gaming culture—so familiar that mimicking the style is now an effective reference point. Insomniac’s playful stunt generated significant engagement and kept attention focused on the upcoming Wolverine presentation.