Amazon prototyping Lord of the Rings video game ideas, says exec
Amazon Games continues to pursue a Lord of the Rings video game, with General Manager Jeff Gattis confirming the company is actively searching for the right concept to bring to players. The executive spoke to Polygon about the company’s ongoing efforts to find the perfect creative direction for the project.
Amazon’s gaming division has undergone considerable turbulence as it explores various gaming initiatives. The company has experimented across multiple sectors, including cloud gaming through Luna, MMO development, and Twitch integration. Additionally, Amazon delivers mobile games through its Kids Plus service on Fire devices. This diverse portfolio reflects Amazon’s ambition but also highlights the lack of unified direction within the company’s gaming business.
Gattis acknowledged the challenges facing Amazon Games, noting that the company must focus its efforts and bring greater coherence to its multifaceted gaming approach. Spanning Amazon Game Studios, the Luna cloud platform, and mobile distribution channels, the gaming division requires clearer strategic vision. The executive expressed hope that the development of compelling new titles could serve as a catalyst for establishing Amazon as a significant force in the gaming industry.