Pikachu 1996 Style Plush Now Available At The Pokémon Center
The Pokémon Company has released a retro-styled Pikachu plush at the Pokémon Center to celebrate the 30th anniversary of the Pokémon franchise. The plush features a distinctive monochrome palette and pixelated design, faithfully recreating the aesthetic of Pokémon’s 1996 original appearance. Described as bursting with retro charm, the design captures a charming, chubby version of the iconic Pikachu character.
Available through the Pokémon Center’s online store, the plush is priced at $29.99 USD (£24.99 GBP), with a coordinating key chain variant available at $12.99 (£9.99). Regional pricing equivalents are also offered in other markets.
The merchandise has proven highly popular with collectors and fans. Stock has already sold out in the US and Australian markets, though the Pokémon Center suggests customers check back in the coming days and weeks for potential restocks. The initial Japanese release earlier this year was followed by this expanded international availability, demonstrating strong fan interest in the nostalgic design celebrating three decades of the Pokémon franchise.