PS5 Fans Think Sony Is Pushing God of War Laufey Harder Than Wolverine
Sony appears to be prioritizing God of War Laufey in its promotional efforts, despite the game having no confirmed release date, while downplaying Marvel’s Wolverine despite its significantly earlier September 2026 launch window. Following the recent State of Play livestream, PlayStation’s social media accounts have heavily featured God of War Laufey, promoting a 23-minute gameplay video and accompanying interviews. In contrast, Marvel’s Wolverine — arriving in just over three months on September 15th, 2026 — has received comparatively less promotional attention from the platform holder.
The promotional disparity has caught the attention of PlayStation fans, who find it curious that a game further from release is getting a bigger push than one arriving much sooner. This approach suggests Sony may be strategically managing expectations or attempting to maintain long-term hype cycles for different game releases. The differential promotion could reflect various factors, including marketing agreements with developers, franchise priorities, or deliberate spacing of major announcements to avoid overshadowing one title with another.
The contrast highlights how platform holders balance their promotional calendars across major exclusive titles, particularly when managing releases with different target audiences and commercial scales. While both games represent significant PlayStation exclusives, Sony’s current promotional strategy appears to favor the God of War franchise during this particular period.