Nintendo Expands Its ‘My Mario’ Range With New Apparel
Nintendo has expanded its ‘My Mario’ apparel range in Japan with new character-themed clothing and accessories for younger consumers and families. The collection includes dresses designed after Princess Peach and Rosalina, peach and blue t-shirts featuring these same characters, t-shirts featuring Bowser and Bowser Jr., and a reversible Bowser Jr. bib. The adult-sized Bowser shirt indicates the range is designed to appeal to both children and their parents.
Pricing for the new items ranges from 1,650 JPY for the reversible bib to 4,290 JPY for the adult t-shirt—equivalent to approximately £20 or $26 USD. The expansion adds more character variety and apparel styles to Nintendo’s ‘My Mario’ merchandise line. This latest release demonstrates Nintendo’s continued focus on extending its gaming franchises into merchandise that appeals to Mario fans of all ages.