Target Circle Week: Save On Video Games, Toys, TVs, And More

Multiple major retailers are competing for shoppers’ attention with simultaneous summer sales events running through late June 2026. Amazon Prime Day (ending June 26), Target Circle Week (June 26), Best Buy Tech Fest (June 28), and Walmart’s Deals & More sale (June 28) are all offering significant discounts on gaming hardware, video games, electronics, and PC components.

The timing is significant given the ongoing global hardware price crisis. Since early 2025, a critical shortage of RAM has driven up prices across gaming PCs and consumer electronics, as manufacturers compete to supply AI data centers. While the current sales don’t bring prices back to pre-crisis levels, they offer meaningful relief for consumers looking to upgrade or build systems.

Gaming remains a major focus across these sales. Retailers are offering substantial discounts on current-generation consoles—the Xbox Series X is available for $574 (down from $650 at Walmart), and the PS5 ecosystem is well-represented with bundles and accessory discounts. The PlayStation Portal handheld pairs with a $25 gift card for $300 at Best Buy, while Meta Quest 3S VR headsets have dropped to $296–$382. Nintendo Switch 2 titles are heavily discounted, with Pokemon Legends: Z-A down 36% to $45.

PC hardware is a particular focus given the RAM crisis. Multiple outlets have dedicated coverage to RAM, SSD, GPU, and CPU deals, with retailers stocking memory at substantial markdowns. Laptops like the Dell XPS 13 and HP OmniBook Ultra are also prominently featured, offering powerful hardware at reduced prices.

Beyond gaming, the sales span board games, 4K Blu-rays (up to 60% off), gaming accessories, and home entertainment tech including TVs and headsets. Woot’s Summer of Gaming sale runs through June 29 and offers up to 70% off gaming products.

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