League of Legends GOAT Faker Becomes Esports World Cup Ambassador
The Esports Foundation has announced that Lee ‘Faker’ Sang-hyeok, the legendary League of Legends midlaner from T1, has become an ambassador for the Esports World Cup and Esports Nations Cup until 2028.
Widely regarded as the greatest League of Legends player of all time, Faker has cemented his legacy with an extraordinary competitive record. He has won six LoL World Championships, including three consecutive titles, establishing himself as the most decorated player in the game’s esports scene.
In his new ambassadorial role, Faker joins an elite group of global sports figures representing the Esports Foundation. He appears alongside chess grandmaster Magnus Carlsen and footballer Cristiano Ronaldo as the faces of the Esports World Cup, reflecting the growing mainstream recognition of competitive gaming.
The timing of the announcement coincides with T1’s participation in the Esports World Cup 2026. The reigning world champions are competing to add another trophy to their collection. However, predictions on prediction markets suggest the path won’t be easy, with Polymarket users currently assigning T1 only a 16% probability of claiming the EWC title despite their status as defending champions.
The appointment represents a significant milestone for professional League of Legends esports, bringing one of the game’s most iconic figures into a more prominent representative role for the entire esports ecosystem.