The Guild reunion film smashes fundraising goals, earning $2.5 million in less than a day
The Guild, the pioneering web series about a group of MMORPG players created by Felicia Day, has achieved a major crowdfunding milestone. The campaign to produce a feature film celebrating the show’s 20th anniversary in 2027 raised $2.5 million in less than 24 hours, far surpassing its fundraising goal.
The achievement is particularly significant given the show’s grassroots origins. The first season of The Guild was funded through PayPal donations in the early 2000s, before web series and crowdfunding became widespread practices. The new campaign demonstrates the enduring loyalty of the show’s fanbase and its cultural impact within gaming and internet culture communities.
In a statement about the campaign’s success, Felicia Day expressed her gratitude to the community that has supported the series since its inception. “I’m honestly overwhelmed by the support this campaign has received,” she said. “This community has been part of The Guild since the very beginning, and the fact that fans are once again coming together to help us tell this story means more than I can say.”
Day has emphasized that reuniting the cast—known in the show as the Knights of Good—to make a feature film is the primary focus. “Reaching our goal is an incredible first step, and I cannot wait to reunite the Knights of Good and make this movie together,” she stated.
The rapid success of the fundraising campaign highlights The Guild’s lasting place in gaming culture history and the strong connection between independent creators and their communities in the digital entertainment space. The feature film is scheduled to release in 2027.