Dbrand unveils Steam Machine customization ‘backup plan’ after its Companion Cube got confined to the test chamber
Dbrand has unveiled a new collection of Steam Machine customization skins after its original Companion Cube-inspired design never reached market. The accessories brand had created the Companion Cube skin without seeking permission from Valve, forcing the design to remain confined to testing.
To capitalize on demand for Steam Machine customization, Dbrand now offers a broader lineup of wraps and skins at varying price points. The premium tier includes the “Touch Grass” skin and “Real Black Leather” wrap, each priced at $60, with the latter appealing to users seeking professional minimalist aesthetics. The collection extends downward through more complex patterned designs at approximately $43 to simpler single-color wraps starting around $35.
The situation underscores the complexities of third-party peripheral design in gaming. While accessories manufacturers frequently create skins and wraps for established platforms, intellectual property considerations can create obstacles. Dbrand’s pivot to an alternative collection demonstrates both the demand for Steam Machine personalization and the company’s adaptability in responding to licensing constraints.
The Steam Machine represents a significant hardware release, and Dbrand’s involvement through official customization options enhances the platform’s appeal to users seeking personalization. The tiered pricing strategy suggests the company aims to capture diverse consumer segments—from those seeking premium materials and finishes to budget-conscious customers wanting basic aesthetic customization.