The Witcher 3 Price Quietly Increased Ahead of Remaster Release
CD Projekt Red has quietly raised the price of The Witcher 3: Complete Edition on Steam, increasing it from $39.99 to $49.99 following the announcement of an upcoming remaster. The price hike occurred after the studio revealed that a major remaster for the acclaimed RPG will launch next month with visual enhancements, combat changes, and numerous other improvements.
The move has sparked consideration of the studio’s pricing strategy. While the remaster itself represents significant value for existing owners—who will receive the upgrade entirely free along with complimentary access to previously paid DLC content—the timing of the price increase for new customers stands out. The higher entry price for The Witcher 3: Complete Edition appears designed to coincide with the remaster’s launch window.
CD Projekt Red appears to be positioning the remaster as a refresh that justifies a higher asking price for newcomers, while rewarding the existing player base with free access to the improvements. The complete edition bundle, which includes the base game and expansion content, now costs $49.99.
The free remaster and DLC upgrade for current owners represents a relatively consumer-friendly approach compared to typical industry practices. However, the simultaneous price increase for potential new players highlights a tension between rewarding loyalty and capitalizing on renewed interest in the title.