Destiny 2 might be back, but the Bungie Store is going away
Bungie has announced plans to close its official merchandise storefront and replace it with a new store. The company stated it is “building a new home for our merchandise that’s more aligned with our current goals and vision,” though the transition will require taking the original storefront offline for an extended period.
The timing of this announcement is somewhat surprising, coming shortly after Bungie reversed its controversial decision to put Destiny 2 into maintenance mode. After significant fan backlash over the studio’s decision to transition the long-running live-service shooter to reduced support, Bungie reversed course and committed to continuing active development of Destiny 2. The apparent rebirth of the title would seemingly be an ideal moment to maintain momentum with players, making the store’s closure for several months appear counterproductive.
The article notes that Marathon—Bungie’s upcoming new IP—has its own separate storefront, suggesting the new storefront may be designed to serve both properties or represent a broader rethinking of Bungie’s merchandise strategy.
The store closure represents another unexpected development in what has been a tumultuous period for Bungie, which has faced significant internal restructuring and studio drama over the past year. While the specifics of what the new store will offer remain unclear, the company appears committed to creating a merchandise experience better suited to its current direction. However, the extended downtime during the transition period may frustrate players and collectors looking to purchase official Destiny 2 merchandise.